Cutco

Brand Details

Type: Brand

Description: Cutco is an American company that manufactures and sells high-quality cutlery and kitchen accessories. They are known for their knives, which are primarily sold through direct sales representatives, many of whom are college students working for Vector Marketing, a subsidiary of Cutco. Cutco knives are advertised as being made in the USA and having a "Forever Guarantee." While Cutco has opened some retail stores, the majority of their sales are through in-home demonstrations or, more recently, virtual sales calls. The company has faced criticism and lawsuits regarding its business practices, particularly its multi-level marketing aspects.

Website: https://www.cutco.com