Color Pop

Brand Details

Type: Brand

Description: ColourPop is an American cosmetics brand based in Los Angeles, California. Founded in 2014 by siblings Laura and John Nelson, it's known for its affordable, high-quality makeup, including products for the eyes, lips, and face. The brand emphasizes originality, fun, and accessibility, aiming to democratize beauty by offering luxury-quality products at drugstore prices. ColourPop is cruelty-free (certified by PETA, though not Leaping Bunny) and mostly vegan. Their products are primarily sold online through their website, as well as at Ulta Beauty and Target. They're known for their fast-fashion approach to beauty, quickly releasing on-trend products. While generally considered cruelty-free and vegan-friendly, their rapid product release cycle raises some sustainability concerns. Note that there are other entities using similar names, such as a coloring app and a color picker tool for webpages, so be sure to check the URL to ensure you're on the official ColourPop cosmetics website.

Website: https://colourpop.com