Makeup Geek

Brand Details

Type: Brand

Description: Makeup Geek is a cosmetics brand that offers cruelty-free and ethically-made makeup products of professional quality for all skin tones. They are known for affordable prices and high-quality products. In addition to makeup, they offer brushes and beauty education. The brand was founded by Marlena Stell in 2008 and gained popularity through effective social media marketing and influencer collaborations. At one point, they partnered with retailers like Target, Ipsy, and BeautyBay. They also have an online academy offering makeup and business courses. While the brand faced challenges in the past (including a period of closure due to pandemic-related issues), it appears to still be operational as of today's date, February 1st, 2025.

Website: https://makeupgeek.com